LUXE PACK in green 2024


Today, more than ever, sustainability is at the heart of consumers’ expectations and luxury brands challenges all over the world. LUXE PACK in green has become the premier event showcasing sustainable development to meet the needs of an entire profession.

Every year, the LUXE PACK in green jury selects the best sustainable packaging solutions and responsible initiatives of exhibitors.  2024 winners of the LUXE PACK in green Awards Ceremony  will be announced on April 12th, 2024, in the conference room. 


LUXE PACK in green Area is designed by


Take a look at all the past winners worldwide : Hall of Fame 

BOOTH: H01 bis


Our 2023 highly esteemed LUXE PACK in green jury:

Johnnie LI

Senior Marketing Director


Lijun, currently serves as the Senior Marketing Director of Liushen & GF Brand owned by Shanghai Jahwa. With over 20 years’ experience in FMCG brand management and sales management for both traditional channels and E-Commerce, he has successfully helped Jahwa to build several leading brands in beauty and personal care categories, and has his unique viewpoints and practice on the cultivation of local brands, as well as the creation of brand value.

Celine CEN

Development and Sourcing Office Manager


Working for luxury brands over 20 years. In charge of packaging development and purchasing. Leading Eco-conception strategy implementation for packaging in Asia. Helping suppliers on compliance in terms of CSR of their factories.

Anna KIM

Global Brand Director


12 years of Marketing and Branding experience with expertise in Luxury, Fashion and Lifestyle. Master Degree of Psychology and Psychotherapy. MBA at Aston, UK. EBA at Jiaotong, China. Fluent in Ukrainian, Russian, English, and Chinese.


Head of Procurement


Elsa SHENG, Head of Procurement China of Richemont, mainly in charge of developing and deploying company-wide vendor sourcing strategy and leading a procurement transformation. Worked in L’Oreal for 9 years coverage including country to APAC region as well. Full working experience in luxury industry.

June XU

R&D Packaging Leader


June XU, Sr. R&D Packaging Leader, APAC from Coty Shanghai. Worked for Dior, Revlon and Unilever, with more than 20 years packaging experience in beauty industry.

Evelyn YIN

Operations manager


Environmental and Biological Science graduate.
Specialize in technique and solutions regarding post-consumer packaging material recycling.
Experiences in supply chain establishment, management, and maintenance, including processing, manufacturing, storage and logistics, product control and global sourcing.
Insights on APAC and global markets, especially in environmental and sustainability services.