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JULY 7 - 8, 2020
Shanghai Exhibition Center, Shanghai
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Biography Chen May Yee

Chen May Yee
Chen May Yee,
APAC Director

Details

Wunderman Thompson Intelligence

Chen May Yee is APAC Director of Wunderman Thompson Intelligence, the global trend forecasting and market research arm for Wunderman Thompson.

She draws on two decades’ experience as a journalist in the US and Asia, including at Agence France-Presse, the Wall Street Journal, Forbes and the Minneapolis Star Tribune.

She started the APAC unit of Wunderman Thompson Intelligence in September 2017 and has since led consumer research on female Muslim millennials, health and wellness around Asia, the globalization of Chinese brands and the rise of Gen Z Asia. Those findings have been widely covered in regional media.